New Product Launch// Strong Hold Gel
& Deep Conditioning Repair Mask

Photo and video shoot with Tia Mowry for new product campaigns.

Role/Deliverables

Creative Direction of packaging and  campaign assets  

Product Development

Credits

Art direction by Erin Kornfeld
Photography by Jasmine Durhal

New Product Launch// Curl Defining Mousse

Photo and video shoot with Tia Mowry for new product campaign.

Role/Deliverables

Creative Direction of packaging and  campaign assets  

Product Development

Credits

Art direction by Erin Kornfeld
Design by Youmin Woo Photography by Adam Rindy